Ethical Trading


Alpha 211 is committed to ensuring all its supply base comply and meet its ethical sourcing standards

All factories work and conform to the ETI (Ethical trading initiation) Base Code and it is of paramount importance to our teams within the UK and FE to continuously work towards ensuring the highest ethical standards.

Independent ethical and technical audits reports available on request.


Research and Sourcing

With the main office in London closely aligned with our supporting office based in the southern capital of Guangzhou we can ensure a seamless process from start to finish. Having built strong partnerships with reputable manufacturing facilities along with our logistic/fabric expertise we offer short lead times, low manufacturing costs and a premium quality of production. Bringing all of these attributes under the same umbrella we are able to present a level of service which is second to none.


Denim Experts

Team of highly knowledgeable and passionate denim expert with over 30 years combined experience in fabric and washes.

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Passion for Fashion

Global travellers always on the hunt for the latest trends and fashion styles

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Responsible Sourcing

Working toward the best ethical standards with all employees from UK to China, office to factory.


Customer Service

Always exceeding expectations and ensuring that all matters, good and bad are handled in the most proactive, professional and friendly manner.